Help highlight education 'heroes' with SPARK videos
At the Annual Meeting, we launched a new collaboration with the Georgia Vision Project. The SPARK! Campaign Video Project will use short videos from current students and recent graduates from around the state to highlight the amazing work of our teachers and the difference they make for our students and their success. But we need your help to gather these very short videos— recorded on a smartphone or tablet— that answer the question "Which adult makes (or made) a difference for you at school?" Please share information about the video project with your school community. Submit videos to firstname.lastname@example.org. Videos also can be posted and tweeted with the campaign hashtag: #SPARKgeorgiaED.
Thanks to all who started Spring by Springing into Action with GSPRA's One Day Professional Development!
Our breakout session speakers Lesley Bruinton, APR shared key information about Strategic Communication Planning and Cory Mason showed us how to make social media work for us. Be on the lookout for information about our Annual Conference in October!
Lesley Bruinton, APRCory Mason
Tuscaloosa Public SchoolsWilliamson County Schools
So you are new to school public relations and have questions about GSPRA - great! The Georgia School Public Relations Association (GSPRA) was chartered in 1973. We are a professional organization for school communicators and school-community relations specialists. Your title doesn't have to say 'Communications' or 'Public Relations' to be a member of GSPRA. Those districts that have a PR, Communications, or Community Engagement function are all welcome to join GSPRA. If that is a Superintendent, great! If that is a person who performs the role of community engagement, great! There are tools that we have to help you be successful in reaching your community members.
Here's a little GSPRA History:
GSPRA is an affiliate of the National School Public Relations Association (NSPRA) and was designated as a Blue Ribbon Chapter of NSPRA for 25 years, until the launch of the NSPRA Mark of Distinction Awards. In 2010 and in 2015, GSPRA earned NSPRA's Mark of Distinction as an Exemplary Chapter. GSPRA members have also earned the prestigious Awards for Distinguished Service in both the single project and year-round project categories.
GSPRA is a vital medium for exchanging information across the state. With idea sharing and knowledge sessions, our professional organization provides the tools needed to be a successful school communicator. Our members are our biggest assets as we have newcomers to school PR as well as veterans. We are enriched by the addition of each member.
GSPRA offers many quality services, resources, and support for our members; including mentoring for new communication staffers. There are regional and statewide conference opportunities that each communicator can benefit from. In 2010 and 2015, our GSPRA chapter was recognized as an Exemplary Chapter by NSPRA.
As a partner with the Georgia Vision Project, GSPRA has committed time, talent, and resources to support the work of the SPARK! Campaign by providing a "toolkit" with ideas, examples, and inspiration from around the state, including logos, videos, a monthly idea generator for celebrating education, web resources, and examples.
Districts are welcome to review the contents of the SPARK! Campaign Toolkitfor inspiration. GSPRA members are encouraged to submit materials (videos, stories, print materials, newspaper articles that you pitched, etc.) that illustrate how you celebrate success stories in your district. The Toolkit will be refreshed as additional resources are identified and as GSPRA members provide additional examples.