Name: Suzanne Wooley
Position & Organization: Communications Manager with Voices for Georgia's Children
What do you enjoy about school PR? School PR pros are one of a kind. They're in the position of telling great stories about the kids and teachers in their districts while balancing crisis communications. Communications pros are ninjas. We are everywhere, not necessarily being seen, but doing what needs to get done. My favorite part about being in schools was meeting the kids, hearing their stories, and figuring out the best way to share those stories with the community. It was the most rewarding part of my job.
What project are you most proud of in your district/organization?
I've now moved from the school district to child policy and advocacy. At Voices we are passionate about making sure the kids in our state have exactly what they need to succeed and thrive. There are two projects that I am most proud of (I can't decide between the two). The first is our publication called The Whole Child Primer
. The Primer
outlines how we have to think about every aspect of a child when it comes to their well-being from physical and mental health, to reading proficiency, all the way through afterschool and summer learning. This is the first edition of the Primer
, but it is an amazing document, making a huge impact with our policymakers. The second project is our Suicide Prevention PSAs
. Suicide is the 2nd leading cause of death for youth age 10-19. These are videos that speak directly to our youth about the hope of surviving depression and anxiety. We are really working to dispel the stigma around mental health. When I worked in the school district, we had 5 kids commit suicide in the 4 years I was there. It was heartbreaking to see the impact on the victim's classmates, teachers and community. The PSAs
feature Georgia youth who share their struggles with depression and anxiety, and even their own suicide attempts.
Favorite book on my bookshelf? Girl, Wash Your Face by Rachel Hollis
Newest book on my bookshelf? Mascara Boy by Brandon Lee (former CBS46/CBSAtlanta news anchor who talks candidly about his struggling with bullying, addiction and recovery -- it is gripping)